Loyal

Loyal provides an end-to-end consumer health platform that integrates deeply with a health system’s core ecosystem, including your EHR and revenue cycle management system. It streamlines care, allows providers to transform operations and creates a unified patient engagement strategy for active, dormant, and untouched patients.

When the Loyal platform is fully implemented within your health system, we can touch every part of your patient’s journey – from researching care with the most appropriate provider, to scheduling appointments, and throughout post-care communication and follow-ups – all through connected digital touch points.

Understanding that every system has different needs, we offer a variety of solutions that can be outfitted to meet your care delivery model, depending on where your patient sits in their journey. Powering the system is our Enterprise OS, which consists of three core elements: Data management, which powers the front-end patient experience; a CRM platform that creates a 360-degree view of your patients and related communications supporting their care; and Insights, which is where machine learning comes into play. 

These elements help you understand your health system’s supply and capacity across the organization – from availability at every clinic to every provider location. Our platform also allows customers to apply machine learning algorithms on top of these data sets. This marries your patient’s need for the right care at the right time in their journey, with where your health system has the capacity. When this happens, your health system can operate at its highest capacity and your patients can receive the care they need. 

Loyal's CRM solution is a healthcare specific outreach platform that manages all aspects of customer and patient communication. Loyal CRM drives campaigns that provides a design-led, patient-centered, one-stop shop for creating, measuring, and managing campaigns to capture new leads, engage existing patients, and drive appointment volume.

Benefits:

• Leverage AI and ML to get insights into patient behavior, experience, and sentiment.
• Increase operational efficiency through outbound agent workflows and foresee consumer risks with predictive analysis.
• Create enterprise-wide transparency by consolidating patient, hospital, and billing data from both internal (Loyal) and external (EHR) sources.
• Leverage data insights to inform utilization forecasting and capacity planning.
• Show the right message, at the right time, to the right person and drive appointment volume through lead management.

Results:

• Improved end-to-end patient journey and patient-provider fit. 
• Increased CRM utilization, revenue, and cost savings.
• Increased appointment volume and turnaround time.

Solutions

Campaigns

Campaigns provides a design-led, patient-centered, one-stop shop for creating, measuring, and managing campaigns to capture new leads, engage existing patients, and drive appointment volume.

Campaigns is the only healthcare-centric communication automation solution built to support end-to-end patient messaging, enabling health systems to engage new and existing patients through omni-channel campaigns. This could be annual wellness visit communications, vaccine campaigns, flu shots, and more.

Benefits:

• View holistic data in weekly or monthly reports to evaluate campaign effectiveness and attributable appointments.
• Deliver emails through Loyal (or your own domain) while matching consumer communication preferences. 
• Deliver one-time campaigns to specific audiences and deploy ongoing automated campaigns based on care events and business rules.
• Create custom drip campaigns and trigger automated campaigns based on consumer actions.
• Design email and SMS campaigns with simple to use templates and branding configuration tools.
• Determine campaign audience rules with segmentation builder and multiple integrated data sources.

Results:

• Increased re-activation and revenue.
• Increased campaign engagement and conversion rate.
• Increased attributable appointments scheduled and attended.
• Reduced administrative resources and campaign management.

Appointment Reminders

Benefits:

• Automate confirming, canceling, rescheduling appointments, and adding patients to wait lists.
• Forecast capacity and manage scheduling accordingly.
• Leverage automated omni-channel communication to help patients stay on top of their appointments.
• Integrate with the Loyal platform and data insights to drive growth and increase operational efficiency.
• Decrease the time providers spend on administrative tasks so they can focus on patient care.

Results:

• Improved patient experience and access to care
• Improved intake efficiency and increased number of confirmed appointments
• Reduced no-shows and same-day cancellations

Loyal Data Management is the only data management platform in the market that allows health systems to easily enable digital touchpoints across the patient journey acting as one source of truth for a fully digitized patient experience.

Benefits:

• Control and manage your data (provider, locations, services, and taxonomy) with one tool across the entire digital front door (websites, search, scheduling, referrals, and provider outreach).
• Automate the analysis, use, and application of data while managing accuracy.
• Work from a comprehensive clinical taxonomy library that aligns with current standards and is customizable for your needs.
• Automatically map specialties, conditions, treatments, and helpful synonyms to each provider’s specialty, enhancing the physician’s online profile and making care more easily searchable.

Results:

• Increased provider matching and patient satisfaction.
• Establishes data governance and enables controlled access to data.
• Reduces errors and identifies gaps in data.
• Improved operational efficiency and increased savings.

Loyal Care Search uses NLP, algorithmic search and type-ahead suggestions to effectively help your patients select the appropriate care provider – whether it be a primary care provider, urgent care provider, a virtual or emergency room visit, all with minimal maintenance and full configurablity. 

Benefits:

• Display provider results based on patient needs, customized for consistency, relevance, and ease of use.
• Rank ordering of provider results based on specialty focus and clinical interests.
• Leverage machine learning and algorithmic search so consumers can search for care through conversational text and advanced filtering.
• Manage searchable provider content easier & present information in a way that is intuitive for consumers to understand and interact with.
• Rich provider profile detail pages with customizable CTAs and optional integrated scheduling.
• Robust analytics provide insights into consumer search behavior and provider search results.

Results:

• Simplified search configuration management leading to higher results accuracy 
• Optimized page layouts and clear calls to actions leading to increased consumer interactions and conversions 
• Reduced patient / provider mismatches resulting in decreased cost

Scheduling enhances and optimizes the information that consumers evaluate when scheduling an appointment. It integrates with all the configurable workflow attributes made available by your EHR.

• Website Scheduling enables customers to schedule appointments across EHRs through a unified scheduling interface. 
• Google Scheduling drives consumers directly to your scheduling flow from Google provider and location business listings.
• Agent Assisted Scheduling gives agents tools to quickly find the best appointments for consumers.

Benefits:

• Track patient behavior, experience, and sentiment across the care journey and create improved scheduling experiences.
• Customize workflows and messaging based on consumer needs.
• Leverage configurable patient matching and decision trees to help qualify patients for appointments. 
• Optimize and prioritize agents’ time.
• Integrate the scheduling experience and support both outbound and inbound calling.

Results:

• Increased appointment and patient volume, loyalty, and satisfaction
• Improved operational efficiency and visibility 
• Decreased cancellations and missed appointments
• Cohesive scheduling experience across digital channels reducing friction and increasing customer satisfaction.