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Work smarter than the competition

With 50,000+ health system buyers and 4,000+ vendors, AVIA Marketplace is the top platform for health tech selection, connecting you with the right buyers. Claim your free profile to share company info, product specs, reviews, and more.

Why AVIA Marketplace?

See why top health tech vendors are choosing to join AVIA Marketplace and become visible to our highly curated, deeply engaged, and rapidly growing audience.

Access the largest and most active health system buyer audience

Get credentialed by a market leader in digital health transformation

Get unparalleled insights into the market, competition and your performance

Shift demand generation and pipeline acceleration into high gear

Results

Vendors with profiles on AVIA Marketplace see tangible results, and the numbers don’t lie.

2X
Increase in clicks to company website
Vivify HealthVivify Health
60%
Increase in product comparisons
Health Recovery SolutionsHealth Recovery Solutions
178%
Increase in product downloads
AccuhealthAccuhealth

Audience Engagement Report

In-depth report featuring audience insights, user engagement, and trending content.

Explore free profile features on the top healthcare buyer network.

Free product profile

Over 95% of health systems have access to AVIA Marketplace and it’s easy to make your free profile stand out with a robust set of standard features. Regularly rolling out new use cases? Spotlight it. Completed the hard work to integrate with another EMR? Spotlight it. Have a novel business model that differs from the competition? ...you guessed it. Spotlight that too.

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Personalized vendor portal

All the tools you need to maximize your potential on AVIA Marketplace are at your fingertips, in one convenient location. Access content editing capabilities, manage your clients, see valuable performance insights, and read your product reviews.

Showcase client reviews

Give your clients the opportunity to share their experience with your product. Client reviews on AVIA Marketplace offer multiple benefits, including enhanced reputation, increased credibility, valuable feedback, and the potential for attracting more qualified leads.

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Enter your email address to instantly access all these features and more!

Claim your FREE profile!

Enhance your business and gain a competitive edge.

Explore our premium vendor offerings to enhance your business and extend your reach.

Get started with premium offerings
Buyer Intelligence
Unlock the ultimate healthcare buyer database, Buyer Intelligence, and elevate your outreach with powerful Intent™ insights from the AVIA Marketplace network.
Learn more
HealthIntent™
Unlock buyer behavior insights with Marketplace Intent. Tailor outreach effortlessly with Prospect-Level Intent. Access a broad audience for rich data, fueling engagement and sales.
Learn more
Marketing Boosts
Accelerate your growth with our tailored Marketing Boosts, carefully crafted to amplify your brand's visibility and connect you with eager potential buyers, setting the stage for success.
Learn more

Resources

Scaling your healthcare tech sales: How AVIA Marketplace supports growth at every stage

Scaling your healthcare tech sales: How AVIA Marketplace supports growth at every stage

In the dynamic world of healthcare technology, scaling your sales efforts effectively can mean the difference between thriving and merely surviving. Whether you’re a startup looking to make your mark or an established player aiming to dominate the market, AVIA Marketplace is the comprehensive platform that can propel your growth at every stage. Let’s explore how AVIA’s suite of tools and services supports your journey.

Read More
Are you sabotaging your sales team? Five buyer intelligence tools they’re desperately missing

Are you sabotaging your sales team? Five buyer intelligence tools they’re desperately missing

In today’s fast-paced healthcare technology market, your sales team needs every advantage they can get. But are you unknowingly holding them back? Here are five Buyer Intelligence tools that your team desperately needs to stay competitive and close more deals.

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From cold calls to warm leads: How buyer intelligence is transforming healthcare tech sales

From cold calls to warm leads: How buyer intelligence is transforming healthcare tech sales

The landscape of healthcare technology sales is undergoing a radical transformation. Gone are the days of endless cold calls and hoping for the best. Today, savvy vendors are leveraging Buyer Intelligence to turn those frigid outreaches into warm, promising leads. Let’s explore how this shift is revolutionizing the industry.

Read More

FAQ

Our primary buyer audience is hospitals and health systems. We help facilitate buying decisions being made across hundreds of hospitals.

Our audience represents a broad mix of stakeholders, from executives to analysts, IT teams to clinical leaders. Critically, 60%+ of our audience are in decision-making positions.
What is a compatibility level? Your AVIA Compatibility Level indicates how much experience a digital health company has with hospitals and health systems similar to yours.

How is the AVIA Compatibility Level determined? The AVIA network values when companies have experience working with organizations similar to their own. Depending on the health system and the topic, this can mean having experience integrating with the EMR the health system uses. In other cases, it can mean working with similar organizations; we use attributes such as client size as well as other flags such as ACO or pediatric clients that may indicate a good fit.

More experience in a certain area increases the strength of that match - for example, for a pediatric hospital, having experience with multiple other pediatric hospitals is often preferable to having experience with none or only 1 other pediatric client. AVIA's compatibility level is proprietary. Our algorithm and scoring system will evolve over time.

What can I do to impact the AVIA Compatibility Level? First, make sure you have a 100% complete profile so we know more about your products. Second, the most significant factor in increasing your compatibility level is ensuring you have listed the current clients you work with. We use the attributes of those clients to determine if a new organization looking for solutions in your area might be a good fit.
Profiles are public and can be seen by anyone, regardless of if the individual has an AVIA Marketplace account. The only exception is with regards to client information, which is only visible to users with a verified hospital or health system email address.
Client information is only visible to users with a verified hospital or health system email address. Other companies do not have access to who your clients are.
Our primary buyer audience is within hospitals and health systems. At this time, we support adding this client type. We will regularly evaluate opportunities to expand this list, such as to insurance and pharmaceutical companies, as the platform grows.
Reviews are public and can be seen by anyone, regardless of if the individual has an AVIA Marketplace account.
Yes. Reviewers have the option to be anonymous. Reviewers can also choose to have their name and organization display alongside their review.
Yes. Creating trust for our buyers is critical. To ensure all reviews are from authentic sources, we use a reviewer’s email address to validate their place of work. Creating an account is always free, and the user can unsubscribe from any updates at any time.
Yes. While AVIA does not directly invest in companies, we have two ways we can help.

First, we coordinate the AVIA Venture Network, a group of hospitals and health systems who make investments in promising digital health solutions. For more information on the AVIA Venture Network, visit our website or reach out to support@avia.health .

Second, AVIA offers advisory services to help companies succeed in the market. For more information on our solution company advisory services, visit our website or reach out to support@avia.health .

Contact us

about-contact-person

Hi, I’m Karen, Director of Digital Health Companies at AVIA Marketplace. If you have any questions about how we can help you create more demand via our services please feel free to reach out. I’m here to help.

Karen AVIA Marketplace
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