Quiddity Solutions is a seed-stage startup focusing on price transparency in healthcare. We’re creating a dynamic software platform for physicians and provider organizations that reveals the price of healthcare in real-time, at the point of treatment planning. Our unique data collection system integrates many disparate data sources and uses natural language processing with proprietary algorithms to correlate medical research, evidence-based treatment options, and exact cost/reimbursement data. Displayed in a dashboard format, our platform integrates with providers’ existing EHRs and calculates provider cost, patient cost, and payer reimbursements in real-time, based on an individual patient’s specific health insurance plan. Our software enables value-based care (VBC) discussions/decisions to support patient-centered outcomes, while allowing provider organizations to successfully transition to MACRA mandates. Benefits include: enhanced clinical decision support, improved payer/provider synergy, support for shared decision-making conversations, and price transparency to reveal the price tag of medical treatments at a point when it can actually make a difference…during the time of treatment planning.