CultureGuide

Adaptive technology: Our proprietary, dynamic logic determines appropriate messaging and preferred communications modality throughout the consumer's annual health journey, contextualizing messaging based on each unique circumstance. 

Cultural intelligence: Our development process ensures that we look at culture through a holistic lens, informing every aspect of our platform, and our content. Beyond technology, our Community Health Guides interact with consumers, informed by their own diverse cultural backgrounds. 

Continuous improvement: Extensive testing of our interactions allows us to optimize our content, while feedback from consumers informs updates to our culturally relevant messaging.

Personalized experience: The more we learn about each person during their journey, the more personalized our engagement becomes, enabling us to build trusted influential relationships.