The Delfina Care app is designed to be easy to understand for everyone, including those with a sixth-grade reading level. We use simple language and clear explanations to ensure that users can navigate the app and understand the information provided without any confusion. Additionally, we provide visual aids and interactive features to enhance comprehension and engagement. Overall, our goal is to make the app accessible and user-friendly for everyone, regardless of their reading level or background.

We go the extra mile to ensure inclusivity by hiring Spanish-speaking doulas as part of our team. This means that not only do we provide bilingual support in Spanish and English, but we also offer culturally competent care from doulas who speak the language and understand the cultural nuances. Whether you prefer to communicate in Spanish or English, our team is here to provide personalized support and guidance every step of the way. We are dedicated to breaking down language barriers and making sure that everyone in our community feels heard, understood, and supported throughout their journey.

Delfina Care redefines pregnancy care with its cutting-edge digital solution. By seamlessly integrating user data, care team input, and remote monitoring, we offer personalized care in real-time. Our focus isn't just on treatment; it's on empowering patients to be active partners in their healthcare journey. Meanwhile, our platform equips providers with AI-powered tools, streamlining care delivery. This innovative synergy of patient empowerment, provider enablement, and AI technology ensures a transformative and inclusive pregnancy care experience for all.

At Delfina, we prioritize the security and privacy of our customers' data. Our commitment to safeguarding your information is unwavering, and we continuously invest in the latest technologies and best practices to protect your data. Our security strategy includes, HIPAA compliance, SOC2 Type II certification, and HITRUST certification in the future.

People aren't 1s and 0s—technology can only go so far in creating a more supportive system of care for pregnant people. Delfina’s system connects patients to their providers and other non-clinical supports, from educational materials to personalized doula care. In an attempt to improve pregnancy outcomes, more and more people have been incorporating doula care into their pregnancy journeys—and insurance plans and employer benefits are catching on. Delfina seamlessly integrates bilingual doulas into our system as an emotional support system and care navigation resource. Our doulas meet virtually with patients between appointments, help them navigate the platform, and provide personalized, culturally competent support.

Delfina offers multimodal member support, including a dedicated, HIPAA-compliant messaging system that allows our members to text their doula for non-clinical support 24/7.

We seek to empower pregnant members to play an active role in their health. We provide OBGYN providers with actionable data to make informed decisions that result in better outcomes for patients and their babies, reducing costs to our strained healthcare system. We work to deeply understand the needs and deliver personalized care plans and education - tailored to the 5th-grade reading level - for all pregnant members, particularly Black, Native, and other women of color who are most impacted by the maternal health crisis.

Mother Goose Health expands access by addressing literacy challenges through: Readable Content: Using the Flesch-Kincaid scale to ensure that all platform content is written at an appropriate reading level for the target audience, making information more accessible and understandable. Simplified Language: Adopting clear, straightforward language and avoiding complex jargon to enhance comprehension for users with varying literacy levels. Feedback and Adaptation: Continuously gathering user feedback to refine content readability and ensure it meets the needs of diverse audiences.

Mother Goose Health provides inclusive language services by: Multilingual Support: Providing platform content and customer service in multiple languages to cater to diverse linguistic needs. Community Partnerships: Collaborating with local organizations and language service providers to enhance the availability and quality of language support.

Mother Goose Health offers diverse engagement options by: Multiple Communication Channels: Providing various methods for communication, including text messaging, voice calls, and video chats, to accommodate different preferences and needs. Customizable Text Options: Allowing users to adjust text size and font styles for better readability, ensuring that content is accessible to those with visual impairments or reading difficulties. User-Friendly Interfaces: Designing interfaces that are intuitive and easy to navigate, regardless of the communication method chosen. Accessibility Features: Incorporating additional accessibility tools, such as voice-to-text and text-to-speech functions, to support users with different communication needs

Mother Goose Health overcomes patient connectivity barriers by: Flexible Access Options: Offering multiple ways to access the platform, including mobile apps and web interfaces, to accommodate varying levels of internet access and device availability. Offline Functionality: Providing features that allow users to access essential information and services even when they have limited or no internet connectivity. Support for Low-Bandwidth Environments: Optimizing the platform to perform well in low-bandwidth conditions, ensuring that users in areas with limited internet speeds can still use the service effectively. Assisted Access: Offering support services, such as help desks or community outreach programs, to assist patients who may have difficulties connecting or navigating the platform on their own.

Mother Goose Health eliminates hardware and software biases by: Inclusive Data Design: Ensuring that biometric data collection devices and algorithms are tested and validated across diverse populations to prevent inaccuracies and biases. Bias Mitigation: Implementing algorithms that are rigorously reviewed and adjusted to avoid discrimination or unfavorable outcomes based on race, gender, or other demographic factors. Regular Audits: Conducting ongoing audits and evaluations of data and algorithms to identify and address any biases or disparities that may arise. Diverse Development Teams: Engaging a diverse team of experts in the development and testing phases to provide a range of perspectives and reduce the risk of inherent biases in technology. These practices ensure that the platform provides fair, accurate, and equitable care for all users

Consideration of Social and Behavioral Determinants of Health: Data Integration: Social Determinants: The platform collects and integrates data on various social determinants of health, such as socioeconomic status, education, employment, housing stability, and access to transportation. This information helps in understanding the broader context of a patient's health and well-being. Behavioral Factors: Behavioral determinants, including lifestyle choices, mental health status, and health behaviors, are also assessed. This includes tracking habits such as diet, exercise, and substance use, as well as mental health indicators like stress levels and support systems. Personalized Care Plans: Tailored Interventions: Based on the collected data, Mother Goose Health develops personalized care plans that address both medical needs and social and behavioral factors. For example, if a patient faces challenges with access to transportation, the platform may offer solutions like telehealth options or coordinate transportation services. Behavioral Support: The platform incorporates strategies to address behavioral health needs, such as mental health counseling, support for managing chronic conditions, and lifestyle modification programs. This ensures that care plans are holistic and address the root causes of health issues. Resource Connection: Social Support Services: The platform connects patients with community resources and social support services. This includes referrals to social workers, financial assistance programs, and community health resources to address social barriers to care. Behavioral Health Resources: Patients are provided with access to mental health resources, including counseling, therapy, and support groups. The platform ensures that these resources are integrated into the overall care plan to address behavioral health needs effectively. Monitoring and Adaptation: Continuous Assessment: The platform continuously monitors social and behavioral factors and adapts support as needed. Regular check-ins and updates allow the care team to adjust care plans based on changes in the patient’s social situation or behavioral health status. Feedback Mechanisms: Patients can provide feedback on their experiences and challenges, allowing the platform to refine support strategies and interventions. This iterative approach ensures that care remains relevant and responsive to individual needs. Empowerment and Education: Patient Empowerment: Mother Goose Health provides educational resources to help patients understand and manage their social and behavioral determinants. This includes information on self-care, coping strategies, and accessing support services. Skill Development: The platform offers tools and resources to help patients build skills for managing their health effectively, including behavioral health strategies and resources for improving social determinants. Outcome: By considering and integrating social and behavioral determinants of health, Mother Goose Health delivers a comprehensive, whole-person approach to care. This results in more effective, personalized support that addresses both the medical and non-medical factors influencing health, leading to improved overall well-being and health outcomes for patients.

Mother Goose Health builds trust with patients by prioritizing data privacy and security and clearly communicating their options for data use: Transparent Communication: Patients are informed about how their data will be used, including details on privacy policies, data protection measures, and the specific ways in which their information contributes to their care. Data Security: The platform employs robust security protocols, such as encryption and secure access controls, to protect patient data from unauthorized access and breaches. Optionality and Consent: Patients have control over their data usage. They can choose what information to share and with whom, ensuring they have the option to limit data access to specific members of their care team or to opt out of certain data-sharing practices. Regular Updates: Patients receive regular updates on data security practices and any changes to privacy policies, maintaining transparency and reinforcing their confidence in the platform’s commitment to safeguarding their information. This approach ensures that patients feel secure and empowered regarding their data, fostering trust and a positive relationship with their care team.

Mother Goose Health provides services that resolves technology barriers related to internet and data plan accessibility throught the deployment of technology that is both cellular and wifi enabled.

Mother Goose Health adapts messaging to respond to unique cultural differences and needs by: Cultural Sensitivity: Tailoring content and communication styles to respect and reflect the cultural backgrounds of users, ensuring that messages are relevant and respectful. Localized Language Options: Providing multilingual support and localized language options to accommodate users from diverse linguistic backgrounds, enhancing accessibility and comprehension. Customized Content: Adjusting educational materials and resources to address cultural practices and health beliefs, ensuring that information is culturally appropriate and meaningful. Inclusive Representation: Using diverse imagery and examples in communications to resonate with users from various cultural groups, promoting inclusivity and engagement. These strategies ensure that messaging is both effective and respectful, improving user engagement and satisfaction.

Mother Goose Health enhances digital literacy and ease of use by: Onboarding Training: Offering comprehensive training sessions and resources during the onboarding process to help users familiarize themselves with the platform’s features and functionality. Ongoing Support: Providing continuous, accessible support through tutorials, user guides, and responsive customer service to assist users with any questions or challenges they may encounter. Interactive Resources: Utilizing interactive tools such as videos, step-by-step guides, and in-app tips to make learning engaging and straightforward. Feedback and Improvement: Regularly collecting user feedback to identify areas where additional support or improvements are needed, ensuring the platform remains user-friendly and effective. These efforts ensure users feel confident and comfortable using the platform, improving their overall experience and engagement.

Mother Goose Health demonstrates awareness of cultural differences and respect for all genders by: Multilingual Capabilities: Offering support in multiple languages to accommodate diverse linguistic needs and ensure that all users can access information comfortably. Representative Imagery: Using inclusive imagery that reflects a wide range of cultural backgrounds and genders, making sure that users see themselves represented in the platform’s visual content. Purposeful Language: Employing language that is respectful, inclusive, and sensitive to gender and cultural differences, ensuring communication is appropriate and considerate of all users.