Salesforce is a global cloud computing company that provides business software on a subscription basis. It is best known for its on-demand customer relationship management (CRM) solutions. It offers users with a customer community, partner community, developer community, and an app exchange marketplace. Salesforce provides its products and services to various industries, including healthcare, finance, life sciences, automotive, media, retail, manufacturing, and communications. Saleforce’s products portfolio includes Sales Cloud: a platform that enables users to track customer information and interactions in one place via its contact management, opportunity management, sales collaboration, and sales performance management services; Service Cloud: tools that enable users to access personalized, 24/7, and intelligent customer service, along with multichannel support; Marketing Cloud: a platform that offers email, mobile, and social media marketing services, along with web personalization and advertising services; Community Cloud: an online collaboration platform that connects customers, partners, and employees; and Analytics Cloud: a platform that enables users to share datasets and insights, access them and find answers for their questions, and collaborate with their teams via any device. Data.com is a cloud-based automated system with an online business directory of companies and business professionals that enables users to acquire and manage CRM records within a user's Salesforce.com account. Desk.com is a cloud-based helpdesk system for interacting with customers and solving customer issues. Pardot is a B2B marketing automation tool that enables users to optimize deliverability rates, target emails to specific audience, and test the success rate of email content. Chatter connects employees with appropriate files, data, and expert help to handle their work. The Salesforce1 platform brings together Salesforce.com, Force.com, Heroku, and ExactTarget into one family of cloud services. Salesforce.com provides companies with an interface for case management and task management, and a system to automatically route and escalate important events. Force.com is a platform as a service (PaaS) that allows developers to create multitenant add-on applications. Heroku is an app development platform. Salesforce was founded by Parker Harris and Marc Benioff in 1999 and is based in California, United States.
