Brightside Health provides safe and effective mental health care, for individuals with varying levels of depression, anxiety, and other mood disorders, up to those with suicidal intent.

Brightside Health provides safe and effective mental health treatment, including suicide prevention, for individuals with varying levels of depression and anxiety, up to those with suicidal intent.

Backed by Redesign Health and the March of Dimes Innovation Fund, Iron Health is a virtual care partner that empowers the OB/GYN to improve patient outcomes by extending the latitude of care they can provide to their patients. 

When we think about women’s health, we look at both the patient and the provider. Both perspectives show the challenges in women’s health from different sides of the coin. US women’s health outcomes are the worst in the developed world. And on the provider side, challenges are equally real. OB/GYNs are serving as what we call 3-in-1 providers— providing their specialty care in obstetrics and gynecology but also doing primary care and mental health. 

Nearly half of OB/GYNs consider themselves a PCP, and 84% of OB/GYNs prescribe depression and anxiety medications. Even if they’re comfortable providing extended care, physicians and staff shortage make this problematic. 

At the current rate, there will not be enough OB/GYNs to serve the female population by 2050. That’s where Iron Health comes in. We tell our OB/GYN partners, “work with us and do less with more.” You can extend your latitude of care while reducing burnout and driving revenue. 

Our care delivery is tech-enabled through a patient app, where patients can schedule and manage their virtual visits and communication with Iron Health providers, complete screenings, and more. We’re innovating from *within* the traditional healthcare system because we know the OB/GYN is a woman’s most trusted healthcare provider.

Iron Health is a virtual extension of the OB/GYN practice. We provide patients with faster access to primary and specialty care, improve care coordination, and boost utilization of ancillary services all while decreasing physician burnout through our optimized offerings.

Brightside has developed a purpose-built EHR that incorporates anytime messaging, best practices, advanced workflow, risk assessment, strong security protocols, and clinical decision support to help providers effeciently and securely practice to the top of their license.

At Brightside Health, we have developed innovative solutions that address the full spectrum of mental health needs, particularly for underserved and high-severity populations. Our comprehensive telepsychiatry platform seamlessly integrates with health plans, hospitals, and referral networks, delivering accessible, high-quality care tailored to conditions ranging from mild to severe, including elevated suicide risk and substance use disorders.

Our comprehensive platform stands out as the only telemental health provider specifically designed to treat complex, hard-to-manage cases, offering appointments within 24 hours. Our tiered levels of care enhance this approach by directing individuals with positive suicidal ideation screens to our Suicide Prevention Program for rapid referrals, reducing emergency department admissions and readmissions.

In line with our commitment to supporting high-risk populations, Brightside serves teens and collaborates with Medicaid, Medicare, and Exchange plans to ensure that care reaches those who need it most. Our partner-focused reporting includes closed-loop outcomes data to drive optimal revenue, customized dashboards for enhanced visibility, and supplemental data files that bridge quality gaps and support holistic patient care.

Among our proprietary innovations is PrecisionRx, a groundbreaking tool that analyzes hundreds of individual data points to recommend medications with the highest likelihood of effectiveness and tolerance. This clinical decision support tool allows our providers to optimize medication choices from the outset, resulting in a 70% response rate for first-cycle treatments—double the industry standard. Additionally, we leverage AI-driven tools to streamline remote patient monitoring, risk assessment, and both patient and clinical workflows, enhancing provider efficiency, reducing burnout, and enabling our clinicians to focus on delivering high-quality, personalized care.

We are also committed to peer-reviewed research, having published 12 studies to date. Example results include:  

• A study in BMC Psychiatry showed that 86% of patients using PrecisionRx with remote monitoring achieved clinically significant improvement at 12 weeks, and 71% reached remission, underscoring the tool’s effectiveness in improving patient outcomes.
• Research published in Cureus revealed that nearly 80% of patients on Brightside Health’s platform experienced a meaningful reduction in symptoms, compared to 52% of those receiving treatment as usual, highlighting the effectiveness of Brightside Health’s care model. 
• Brightside Health’s latest research, published in JMIR Mental Health, demonstrated that OpenAI’s GPT-4 can predict mental health crises with similar accuracy to trained clinicians, but with higher sensitivity and lower specificity. This highlights the potential of AI to enhance clinical decision making and improve the speed and quality of care and reinforces Brightside Health’s approach to leveraging AI and data to deliver more effective mental health treatment. 
• In JMIR Formative Research, Brightside Health examined results from over 8,500 U.S.-based adults who either received at least 12 weeks of treatment, or engaged on our platform without receiving care. Among participants, those receiving care through Brightside Health’s Suicide Prevention Program were 4.3 times more likely to experience remission than the control group.  

Unlike our competition, our customer is the OB/GYN. The OB/GYN is one of the patient’s most trusted providers that spans the patient’s lifetime and is therefore key to unlocking long-term outcomes. 

We improve access to primary and specialty care and serve as the woman's medical home while also relieving the burden placed on the OB/GYN providers for providing care outside their specialty.