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Digital Experience Engine

Digital Experience Engine

Digital Experience Engine

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4 verified clients

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Digital Experience Engine
Digital Experience Engine

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Overview


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      Digital Experience Engine Feature Highlights

      Increase engagement and conversions

      Create engaging web experiences with a solution that focuses on the needs of healthcare consumers.

      Select which hospital or health system you work at and see a personalized compatibility level.

      Avia Summary

      o
      Digital Experience Engine is a solution provided by WebMD Ignite. It belongs to multiple categories of digital health solutions including Provider Search, Scheduling, Consumer Access & Engagement, Digital Front Door (DFD), Provider Directory, Patient Flow, Concierge Care, Personalized Care, and Conversational AI.
      o
      It has 4 verified clients.
      o
      Digital Experience Engine integrates with major EMRs such as Epic, Cerner, and Meditech.
      o
      Some other resource(s) that may be helpful in learning about Digital Experience Engine include: A buyer’s guide to conversational AI and Digital front door: The key to staying ahead in healthcare
      DESCRIPTION

      You need a content management solution (CMS) that will empower and create a more contemporary online experience — without extensive IT support. Built specifically for healthcare, focused on uptime and site speed, and featuring a robust atomic design, Ignite Digital Experience Engine supports rapid development and deployment of digital content and assets across responsive websites, microsites, mobile apps, and more.

      • Easy content authoring and editing from anywhere
      • Healthcare-specific web components
      • Digital asset management (DAM)
      • Personalized content delivery
      • Unified tagging and taxonomy capabilities
      • API extensibility and decoupled architecture
      • Advanced SEO
      • Elastic hosting
      • Ongoing automatic upgrades, support, and maintenance

      From high-conversion landing pages that support your marketing campaigns, to websites for your practices, hospital, multi-site health system, or health plan, you’ll have the option of full development, creation, and implementation by a dedicated team of DX Services experts. 

      Read more
      Product capabilities

      Provider directory and search

      Marketing teams have more control and the ability to provide the (accurate and relevant) information consumers value most through seamless integration with: 3P ‘find care’ websites, mobile apps, hospital monitors, self-service APIs, marketing automation, chatbots, contact center workflows, and more.

      AVIA GUIDE
      What is provider directory and search?
      Synchronizes with multiple data sources to provide up-to-date provider listings without duplication across sources. Search function should automatically complete terms and returns for mistyped words.
      EHR integration

      Acute care EMR, Ambulatory EMR, Ancillary EMR, ERP system, Patient portal, Pop health platform, Home health, Behavioral health, Community based organizations, ADT, Access +/or revenue cycle, Credentialing, Website / public online sources, Other
      Use case dependent
      Epic, Cerner, Meditech, Allscripts, NextGen, athena, GE, eClinicalWorks, McKesson, Other, Allscripts/Eclipsys, Athenahealth, Azalea Health/Prognosis, CPSI, Evident, Healthland, MEDHOST, MedWorx, QuadraMed, Self-developed, Point Click Care
      Desktop, Mobile / Tablet (web optimized), Mobile / Tablet (native app), Other
      Use cases and differentiators

      Create, attract, and deliver the ideal digital experience with a comprehensive hub for your key audiences, providing easy access to details about your medical services, locations, appointment scheduling, patient portal, clinically-reviewed health content, physician and healthcare provider profiles, and more. Global features include: 

      • No-code application configuration
      • Brandable design system and component library
      • Taxonomy management system
      • Dynamic calls-to-action and personalization
      • Site configuration settings
      • Ongoing feature enhancements
      • Fully managed cloud hosting with auto-scaling and WAF

      Whether you need a turnkey, branded, hosted site or a fully customized solution with API integration or CMS incorporation, offer parents, guardians, and caregivers a powerful repository of curated and synchronized provider information and care locations, as well as a curated selection of pediatric-specific articles, images, interactive tools, and videos, that are URAC-accredited, NCQA-certified, and medically reviewed.

      Healthcare marketers with end user being health consumers (e.g., patients, caregivers).

      None provided
      • Purpose-built for healthcare organizations with 30+ years’ experience
      • Robust out-of-the-box tools that enhance online experiences, e.g., Provider Finder and Location Finder
      • HIPAA-complaint, cloud-based solution
      • Ready-to-use theme offerings for organizations with budget/time constraints
      • No-code content authoring, editing, and publishing that’s highly efficient (no requirement for IT assistance)
      • Configurable SEO so every provider and location page is automatically optimized for hyper-localized search
      • Ability to customize and change the “look and feel” of the user experience without coding or custom development via self-service Admin portal
      • A governance tool that allows greater control over the collection and transfer of data from tracking technologies
      Health Equity

      Digital Experience Engine's approach to Privacy

      Secure forms and lead management solutions to meet healthcare’s stringent privacy, i.e., HIPAA requirements. And with Ignite BrandSafe Analytics layered in, healthcare organizations can facilitate a seamless integration of high-performing marketing services and web-tracking technologies, while providing an increased ability to address data privacy and security standards.

      AVIA GUIDE
      What is privacy?
      Builds trust by communicating data privacy, security, and optionality for data use by the care team.
      Company information

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      Reviewer’s Role
      • End user
      • Project manager
      • IT / Technical support
      • Executive sponsor
      • Internal consultant
      • Other

      Reviewer’s Org Size
      • XL ($5B+ NPR)
      • L ($3-5B NPR)
      • M ($1-3B NPR)
      • S ($0.2-1B NPR)
      • XS (< $0.2B NPR)

      Reviewer’s Org EMR compatibility

      Reviewer’s Org Type
      • AMC
      • Pediatric Facilities
      • ACO
      • Rural Presence

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