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Description
Compatibility Level
Clients
Use cases
EHR integrations
Client types
Differentiators
Keywords
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Company details
Jump to:
Categories
Solutions
Description
Compatibility Level
Clients
Use cases
EHR integrations
Client types
Differentiators
Keywords
Media
Company details

Categories

Solutions

Description

Product Description:

Milestone Advanced Schema Manager introduces a new way of creating and managing schema markup on your website. Due to the lack of structured data and ambiguous content, healthcare systems often struggle with search engine visibility (SERP). As a result, search engine algorithms cannot understand the context of your website content, and this, in turn, impacts discoverability.  

Milestone Advanced Schema Manager provides an easy, automated way to manage SEO, increase search findability and drive patient acquisition. With our innovative managed services approach, we research the schema types aligned with your content, build and nest them for your site, and give you a few lines of code to add. From then on, it's automatic in our digital marketing platform.

About Milestone Inc:

Even with high-quality content, healthcare organizations often struggle with visibility in search engines. As a result of web content not being SEO optimized, search engines are unable to understand its context, which, in turn, reduces findability.

Milestone's Search and Discovery Digital Platform is the world's only SEO-first, schema-optimized content management system. The Milestone platform includes best-in-class SEO tools which drives patient acquisition. Milestone’s solutions monitor, update and report in real-time on SEO technical issues such as crawlability, indexability, broken links, redirects, and core web vitals.    

Deployed on over 10,000+ websites for more than 2000 brands and businesses with more than 26 million page views per month, our cloud-based content management system includes advanced, error-free schema and healthcare-specific technologies that drive patient acquisition and brand loyalty. The platform has won numerous awards winning the best MarTech platform award by Search Engine Land, US search Awards, etc. To learn more about Milestone's products and services, contact sales@milestoneinternet.com or visit https://www.milestoneinternet.com/ 

Product Description:

Piwik PRO Analytics Suite is a comprehensive, HIPAA-compliant analytics and data activation platform. It enables hospitals and health systems to securely collect, analyze, and activate patient data while maintaining 100% regulatory compliance and building patient trust.

The platform consists of four modules in one interface:

  • Analytics: Access to complete, real-time patient journeys and behavioral insights
  • Tag management: Secure tag deployment and marketing tool configuration
  • Consent management: User consent & privacy banner management and cookie detection
  • Data activation & personalization: Unified patient profiles, advanced segmentation and turning insights into action

Other capabilities of the platform include:

  • Data protection and compliance features to ensure compliance with HIPAA and other healthcare regulations (e.g., the ability to sign a customizable business associate agreement (BAA))
  • Enhanced security measures inside audit-ready infrastructure 
  • Server-side tracking & tagging for increased control over data collection 
  • Integrations with marketing tools and healthcare systems & customization options
  • Dedicated support, including onboarding & implementation

Piwik PRO Analytics Suite lets marketing and analytics teams capture nearly all their traffic while complying with strict privacy regulations. The platform’s powerful functionalities allow healthcare organizations to make confident marketing decisions without compromising patient trust. This allows them to better understand patient journeys, optimize campaigns, and increase engagement while ensuring health data remains secure.

About Piwik PRO:

Piwik PRO is a leading privacy-focused analytics platform specifically designed for data-sensitive industries. We serve healthcare organizations worldwide with a complete analytics and data activation solution that prioritizes HIPAA compliance and patient privacy while delivering actionable marketing insights.

Compatibility level

Select which hospital or health system you work at and see a personalized compatibility level.

Clients

Select which hospital or health system you work at and see the client list

Use Cases

Description:

Due to the lack of structured data and ambiguous content, healthcare systems often struggle with search engine visibility (SERP). As a result, search engine algorithms cannot understand the context of your website content, and this, in turn, impacts discoverability. Milestone Advanced Schema Manager provides an easy, automated way to manage SEO, increase search findability and drive patient acquisition.  

Milestone's Advanced Schema Manager tool drives top of funnel visibility (impressions/clicks) by 20-40% and solves the following challenges;

* Complexity of Entity Search algorithm and architecture optimization

* Schema.org and Google often revise the schema attributes leading to errors. Search engines ignore pages with errors

* Significant website IT resources and technical knowhow needed during the deployment and for ongoing maintenance

* Ability to demonstrate and report on impact

Pediatric use cases:

None provided

Users:

Manager, Director, VP Levels for SEO, Digital Marketing, General Marketing, and Patient Experience.

Description:
  • Patient journey optimization: Track patient interactions from initial website visit through treatment completion. Identify bottlenecks in appointment scheduling and registration processes, then optimize patient education content based on engagement analytics.
  • Operational efficiency enhancement: Monitor telehealth platform usage and patient portal engagement to optimize resource allocation. Analyze feature utilization patterns to inform strategic decision-making about digital health investments.
  • Marketing campaign performance: Measure the ROI of health awareness campaigns and patient education programs. Segment audiences for targeted health information delivery and track conversion from educational content to appointment bookings.
  • Patient experience personalization: Create personalized patient experiences using customer data platform capabilities. Deliver targeted email campaigns and implement on-site personalization based on patient preferences and behavior patterns.
  • SEO improvement: Boost website visibility by identifying trending health topics and high-traffic keywords. Optimize content to improve search rankings and meet patient expectations while driving more qualified traffic.
  • Digital touchpoint analysis: Gain a comprehensive view of patient interactions across all digital channels. Analyze user flow and funnel data to understand traffic sources and optimize the patient acquisition process.
  • Conversion rate optimization: Streamline patient journeys from initial contact to service delivery. Use conversion data to refine targeting strategies and improve campaign performance across marketing channels.
Pediatric use cases:

None provided

Users:
  • Marketing teams & professionals
  • Digital analytics teams & professionals
  • Product teams & professionals 

EHR Integrations

Integrations:

None provided

EMR Integration & Relevant Hardware:

None provided

EMRs Supported:

None provided

Hardware Compatibility:

None provided

Integrations:

Not applicable

EMR Integration & Relevant Hardware:

Not applicable

EMRs Supported:

Not applicable

Hardware Compatibility:

Not applicable

Client Types

None provided

Differentiators

Differentiators vs EHR Functionality:

Not Applicable

Differentiators vs Competitors:

Automated SaaS solution that deploys, monitors, maintains, and reports on advanced, error-free schema.

Differentiators vs EHR Functionality:

None provided

Differentiators vs Competitors:
  • Piwik PRO offers an all-in-one analytics and data activation platform with the option to sign a business associate agreement (BAA) that can be customized to each healthcare organization’s needs. 
  • You can use Piwik PRO safely and effectively without needing to de-identify PHI and ePHI. This lets you base your marketing decisions on real patient data rather than anonymous statistics, enabling a more personalized approach to users’ needs.
  • The platform adopts privacy by design and boasts HIPAA certification achieved through a comprehensive assessment as part of its SOC-2 Type II audit, fully supporting health companies’ security. Piwik PRO doesn’t share or reuse your data for other purposes. 
  • Piwik PRO provides a cost-effective solution with a low entry level that doesn’t require significant technical resources to start and maintain it. With a low learning curve and dedicated onboarding and implementation, even less technical teams can quickly get familiar with the platform and begin getting value from it. 

Keywords

Images

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Example of a marketing dashboard

Videos

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