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Solutions
Description
Compatibility Level
Clients
Use cases
EHR integrations
Client types
Awards
Differentiators
Keywords
Media
Company details
Jump to:
Categories
Solutions
Description
Compatibility Level
Clients
Use cases
EHR integrations
Client types
Awards
Differentiators
Keywords
Media
Company details

Categories

Solutions

Description

Product Description:

Even with high-quality content, healthcare organizations often struggle with visibility in search engines. As a result of web content not being SEO optimized, search engines are unable to understand its context, which, in turn, reduces findability. 

 

Milestone's Search and Discovery Digital Platform is the world's only SEO-first, schema-optimized content management system. The Milestone platform includes best-in-class SEO tools which drives patient acquisition. Milestone’s solutions monitor, update and report in real-time on SEO technical issues such as crawlability, indexability, broken links, redirects, and core web vitals.     

Deployed on over 10,000+ websites with more than 26 million page views per month across multiple industries, our cloud-based content management system includes advanced, error-free schema and healthcare-specific technologies that drive patient acquisition and brand loyalty. After deploying the Milestone Search and Discovery platform, our partners report 100% faster page load time and a 20-30% increase in leads and traffic.  

About Milestone Inc:

Even with high-quality content, healthcare organizations often struggle with visibility in search engines. As a result of web content not being SEO optimized, search engines are unable to understand its context, which, in turn, reduces findability.

Milestone's Search and Discovery Digital Platform is the world's only SEO-first, schema-optimized content management system. The Milestone platform includes best-in-class SEO tools which drives patient acquisition. Milestone’s solutions monitor, update and report in real-time on SEO technical issues such as crawlability, indexability, broken links, redirects, and core web vitals.    

Deployed on over 10,000+ websites for more than 2000 brands and businesses with more than 26 million page views per month, our cloud-based content management system includes advanced, error-free schema and healthcare-specific technologies that drive patient acquisition and brand loyalty. The platform has won numerous awards winning the best MarTech platform award by Search Engine Land, US search Awards, etc. To learn more about Milestone's products and services, contact sales@milestoneinternet.com or visit https://www.milestoneinternet.com/ 

Product Description:

Incubated at Providence, Praia Health orchestrates digital interactions and disconnected point solutions, creating a cohesive experience for consumers spanning both clinical and nonclinical interactions that influence health outcomes. These experiences can be accessed through a single set of account credentials tied to an authenticated user’s personalized profile. Following in the footsteps of other consumer-driven industries, Praia unlocks digital transformation for health systems by managing the heavy lifting and custom integrations required for a frictionless consumer experience. Praia provides health systems with a platform to connect disparate digital programs, services, and tools, allowing them to deliver a more personalized experience, increase conversion rates, and drive system loyalty.

About Praia Health:

Praia Health is the first consumer experience orchestration platform for healthcare, revolutionizing the way health systems engage and retain patients. Incubated at Providence, Praia Health orchestrates digital interactions and disconnected point solutions, creating a cohesive experience for consumers spanning both clinical and nonclinical interactions that influence health outcomes. These experiences can be accessed through a single set of account credentials tied to an authenticated user’s personalized profile. Following in the footsteps of other consumer-driven industries, Praia unlocks digital transformation for health systems by managing the heavy lifting and custom integrations required for a frictionless consumer experience. Praia provides health systems with a platform to connect disparate digital programs, services, and tools, allowing them to deliver a more personalized experience, increase conversion rates, and drive system loyalty.

Compatibility level

Select which hospital or health system you work at and see a personalized compatibility level.

Clients

Select which hospital or health system you work at and see the client list

Use Cases

Description:

Due to the lack of structured data and ambiguous content, healthcare systems often struggle with search engine visibility (SERP). As a result, search engine algorithms cannot understand the context of your website content, and this, in turn, impacts discoverability. Milestone tools provide an easy, automated way to manage SEO, increase search findability and drive patient acquisition.   

Pediatric use cases:

Milestone platform is focused on helping healthcare organizations enhance their content discoverability. 

Users:

Healthcare marketing professionals, Healthcare digital marketing professionals, and Healthcare SEO professionals. 

Description:

With over 40 use cases launched or in development, Praia strives to create specific ways consumers needs are met by orchestrating how health is organized specific to people needs. Our categories include:

  • Care Delivery
  • Population Health
  • Access & Navigation
  • Patient Experience
  • Marketing
  • Clinical Trials & Research
  • Health Plan
  • Care at Home
  • Wellness
  • Revenue Cycle
  • New Business Offerings (e.g. Concierge)

Pediatric use cases:

None provided

Users:

Health consumers, patients

EHR Integrations

Integrations:

Website / public online sources

EMR Integration & Relevant Hardware:

Use case dependent

EMRs Supported:

Not applicable

Hardware Compatibility:

Mobile / Tablet (web optimized)

Integrations:

Patient portal

EMR Integration & Relevant Hardware:

Recommended, but not required

EMRs Supported:

Epic, Cerner

Hardware Compatibility:

Not applicable

Client Types

None provided

Awards

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Differentiators

Differentiators vs EHR Functionality:

Does not provide EHR Functionality

Differentiators vs Competitors:

Milestone’s Search and Discovery Digital Platform, recognized by Forrester as the world’s only SEO-first CMS available to healthcare organizations, has been designed to drive online patient acquisition. Our omnichannel, integrated SEO-first platform includes schema management, FAQ management, Listings Management, Reviews Management, Real-time Data Analytics and Insights.  

Differentiators vs EHR Functionality:
  • Patient portals focus only on EMR-based interactions, while over 50% of a consumer’s journey happens outside the EMR. Praia connects and activates services across and beyond the EMR, giving consumers one seamless digital entry point to everything your health system offers.
  • Patient portals don’t leverage non-clinical data (like interests, preferences, behavior, social needs) to tailor the consumer experience. Praia’s consumer profile and orchestration layer use clinical and non-clinical data to personalize content, offers, and services in real time for a true “n of 1” experience.
  • Patient portals make it costly and complex to integrate 3rd-party tools like virtual visits, bill pay, or community resources. Praia offers a plug-and-play integration framework that reduces IT lift, accelerates deployment/use cases, minimizes costs, and unifies third-party tools into the experience.
  • Patient portals do not allow health systems to customize their portal instance beyond the front-end user experience. All portal users see the same static experience — regardless of who they are or what they need. Praia delivers dynamic, personalized experiences based on user identity, behavior, and context, so the right people see the right content, services, and calls to action at the right time.
  • Patient portals control identity and do not allow for federated ID across systems or digital touchpoints. Praia acts as the identity layer across your digital ecosystem, giving you control over login, data federation, and cross-channel personalization — while still integrating seamlessly with the EMR.
  • Patient portals ds not easily share data or functionality with other digital platforms. Praia acts as a unifying layer across the digital front door, coordinating identity, data, and design across EMR and non-EMR systems for a seamless experience.
  • Patient portals are built for access, not activation. They don’t drive transactions, loyalty, or strategic growth. Praia transforms your digital front door into a strategic growth channel, increasing conversion, retention, and revenue by orchestrating the right experiences at the right time.
Differentiators vs Competitors:
  • The first and only consumer experience platform built within a health system and proven with millions of patients in a short 3 years.
  • The only platform that gives a full view of how a consumer interacts with a health system before, during, and in between visits. (We have the patents and data to prove it.)
  • The most frictionless consumer experience in healthcare, creating greater value across all of your patient facing tools.
  • The most cost effective and efficient orchestration platform to deploy new use cases and point solutions.

Keywords

Images

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Experiences in Action

Videos

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Orchestrating Consumer Experiences

Downloads

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Company Details

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