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Jump to:
Categories
Solutions
Description
Compatibility Level
Clients
Product Capabilities
Use cases
EHR integrations
Client types
Awards
Differentiators
Health equity
Keywords
Media
Company details

Categories

Solutions

Description

Product Description:

98point6 is the virtual care platform to help health systems meet their digital care needs now and in the future. Our pioneering platform is built around providers, powered by almost 10 years of learnings gathered from millions of patient and provider interactions. Focused on enabling frictionless delivery across modalities of care, the 98point6 virtual care platform includes asynchronous and real-time capabilities. 98point6 provides technology and tools to automate administrative work and allow providers to practice at the top of their license.

About 98point6 Technologies, Inc.:

Our pioneering platform is built around providers, powered by almost 10 years of learnings gathered from millions of patient and provider interactions. Focused on enabling frictionless delivery across modalities of care, the 98point6 virtual care platform includes asynchronous and real-time capabilities. 98point6 provides technology and tools to automate administrative work and allow providers to practice at the top of their license.

Product Description:

The CEP extends provider reach and amplifies provider impact across the patient journey.

  • Mile Zero — Engage patients at the earliest signal of need, with empathy and credibility.
  • Support Through Care — Keep them informed and connected with clarity and confidence.
  • Triage with Confidence — Safely resolve questions and tensions to reduce system burden.
  • Navigate with Precision — Guide every patient to the right care at the right time.

We deliver connected journey — guiding every patient to care with clarity and trust.

About Brado AI:

Brado AI is a healthcare technology company focused on the development and deployment of applied artificial intelligence solutions for healthcare organizations. Our core offering, the Conversational Engagement Platform (CEP), helps providers engage, guide, and support patients across care journeys through trusted, AI-driven interactions. Brado AI partners with healthcare organizations to extend access, improve navigation, and strengthen connection to care. Learn more at www.brado.ai.

Compatibility level

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Clients

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Product Capabilities

Brado AI's CEP works alongside existing provider directories to facilitate patient exploration and connection to care. This functionality helps patients find the right provider faster—without frustration or confusion—and reduces leakage by keeping them within the branded health system experience.

Brado AI's CEP works with existing online scheduling tools and infrastructure, serving hand-offs within the platform for seamless transitions to scheduling systems. The platform is EHR-agnostic, ensuring a consistent experience across systems, and can be configured to support call center workflows.

Brado AI's CEP leverages a Mile Zero SEO and paid search strategy to engage patients at the earliest moments of uncertainty—often before they’ve identified a provider or diagnosis. Our multi-lingual platform meets consumers where they are, guiding them through generative AI–powered conversations that assess symptoms and determine the appropriate next step in care. This experience transitions seamlessly with existing scheduling systems, call centers, and EHRs, ensuring smooth hand-offs to the right endpoints—whether that’s a virtual visit, specialist referral, or community resource.

Brado AI's CEP intelligently routes patients by assessing their needs in real time and matching them to the most appropriate care option—whether that’s on-demand virtual care, urgent care, primary care, or community-based services. The platform is designed to aggregate available care inventory and flexibly transition between care modes based on acuity, availability, and consumer preference. It can leverage virtual provider pools to optimize resource use and supports broader digital front door capabilities—scheduling, symptom checkers, call centers, and EHRs—to ensure continuity and a frictionless consumer experience

Brado AI's CEP offers personalized care management and engagement grounded in a deep understanding of the patient journey, including tensions or sticking points that may hinder a patient from moving forward with care. The platform enables users to input their ZIP code to surface relevant local resources, providers, and services. These unguided interactions are designed to feel intuitive, helping patients take action confidently.

Brado AI's CEP is built on nearly 30 years of proprietary insight into the healthcare journey—enabling a level of contextual understanding that surpasses open models. Our deep research with patients, caregivers, and providers across a wide range of therapeutic categories allows the platform to recognize not just what people are asking, but why. This enables our AI to anticipate needs, respond with relevance, and guide users to the right resource or action at the right moment. The result is a shift from reactive automation to a trusted, intelligent companion—offering meaningful, behavior-shaping support that drives better health outcomes.

Brado AI is ISO 27001 certified, demonstrating our commitment to a globally recognized information security standard. This certification underscores our focus on systematic risk management, business continuity, and continuous improvement of our security practices. Brado undergoes an annual SOC 2 Type II audit, providing independent validation that our security controls are not only well-designed but consistently effective over time. This audit affirms our commitment to SOC 2 Type II compliance, representing the highest standards of confidentiality, integrity, and availability in how we manage and protect client data. Our Conversational Engagement Platform (CEP) in combination with our digital marketing services are designed to support compliance with HIPAA requirements, including both the Privacy Rule and Security Rule. We implement administrative, physical, and technical safeguards to ensure that all client data—especially Protected Health Information (PHI)—is collected, stored, accessed, and transmitted securely and in accordance with HIPAA standards.

Our platform is built on a cloud-native foundation, enabling it to scale effortlessly as data volumes grow or as new use cases arise. This ensures that we can handle increasing complexity and demand without compromising performance or reliability.

We focus on open standards and APIs, making it easy to integrate with emerging technologies, third-party tools, and partner ecosystems. We are aligning our platform with MCP and A2A, the internet protocols of the agentic AI era, to be ready for tomorrow’s ecosystem of intelligent, collaborative agents.Our platform leverages user feedback loops, and real-world data to continuously refine and optimize its performance.

Brado AI's CEP is built on curated resource libraries that prioritize accuracy, safety, and trust. Content is sourced exclusively from client-approved materials and credible medical authorities—such as academic institutions, government health agencies, and leading clinical organizations. Our platform includes built-in guardrails to ensure responses remain safe and evidence-based. Information is continuously reviewed and updated to reflect current best practices, and responses are tailored to meet each patient’s immediate needs with relevance and clarity—helping them make informed decisions with confidence.

Use Cases

Description:

98point6 delivers a secure, interoperable and connected end-user experience so that patients have an established continuum of care between AVIA, 98point6 and any other benefits or providers.

Pediatric use cases:

98point6 offers pediatric care for children who are older than 1 (>12 months) until adulthood (typically age 18 years in most states).

Care for children ages 1-17 years old must be requested by a parent or legal guardian

To request care for a child, a covered adult would begin a visit as they normally would. A list of benefit-enrolled dependents ages 1-17 will appear. They will then select who they are seeking care for, and complete the child’s profile. 

Next, the Automated Assistant will gather information about the child’s symptoms, then will deliver the information to one of 98point6’s board-certified physicians. The physician will have a text-based conversation with the parent/guardian about the child’s symptoms, using audio, video or photos if clinically needed. For younger children (i.e., under age 5), the physician will be more likely to request a video encounter.



Users:

Patients. 98point6 delivers a secure, interoperable and connected end-user experience so that patients have an established continuum of care between AVIA, 98point6 and any other benefits or providers.

Description:
  1. Targeted Growth: Drive new patient volume and downstream revenue.
  2. Network Integrity: Improve retention, reduce leakage, capture lifetime patient value 
  3. Resource Optimization: Reduce no-shows, streamline intake, and deflect calls.
  4. Adherence & Outcomes: Increase adherence and prevent costly complications
  5. Strategic Impact: Differentiate your brand, obtain market and payer leverage

Brado AI’s Conversational Engagement Platform (CEP) serves as your digital front door — guiding patients from first search to lasting care through intelligent, trusted conversation.

The CEP scales across service lines, delivering specialized support for complex journeys and measurable value across growth, retention, and efficiency.

Enterprise-wide deployment unlocks the platform’s full transformative benefits, but we also offer flexible options to start service line by service line.

Our journey programs include:

Orthopedics | Cardiology | Oncology | Bariatrics | Primary Care | Maternal Health | 

Additional Journey Programs can be developed upon request

Pediatric use cases:

Can be configured to provide support and guidance for parents/caregivers of pediatric patients 

Users:

Health Systems

Patients and caregivers

EHR Integrations

Integrations:

Other

EMR Integration & Relevant Hardware:

Use case dependent

EMRs Supported:

athena, Other, Athenahealth, Self-developed, Epic, Cerner

Hardware Compatibility:

Mobile / Tablet (native app), Desktop, Mobile / Tablet (web optimized)

Integrations:

None provided

EMR Integration & Relevant Hardware:

None provided

EMRs Supported:

None provided

Hardware Compatibility:

None provided

Client Types

Awards

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Differentiators

Differentiators vs EHR Functionality:

Client Integration: 98point6 is a consultative technology partner. We do more than just connect a supply of doctors to patients with demand. Working closely with the Client we can help their virtual care strategy come to life by connecting their entire ecosystem of benefits. On the same platform with which they provide digital primary care, our 98point6 physicians direct patients to in-network providers and additional benefits in-visit and in the Care Plan they receive post-visit, increasing utilization and cost-savings and ensuring patients get the right care at the right time.

  1. Access: 98point6 provides on-demand 24/7 access to digital primary care in all 50 states plus D.C. By providing text-based care, 98point6 connects patients to high-quality care in their preferred modality—as evidenced by utilization rates that are 8x greater than our client's previous virtual medicine solution. With no appointments needed members can start a secure visit immediately from the privacy of their smartphone or tablet anytime, anywhere. 98point6 caan also increase overall patient access to care by serving as an extension of a health system’s provider network, covering care needs when PCPs are unavailable (evenings/weekend/holidays) or if patient panels are full.
  2.  Quality: By leveraging deep technology and the expertise of board-certified physicians who are exclusively employed by 98point6, we deliver a standard of care on par with what a patient would receive in a brick-and-mortar setting. Our physicians practice 100% evidence-based medicine supported by automated practice standards that ensure consistency of care. Our technology allows our physicians to spend more time diagnosing and treating, answering medical questions and following up with members.
  3. Affordability: Our technology drives efficiencies and allows us to deliver high-quality care at a lower price point than has ever been done before. Pairing AI and machine learning with the expertise of our board-certified physicians optimizes the medical visit. As we change the cost-of-care, our pricing model passes the savings on to our clients and patients.


Differentiators vs Competitors:

In a market rich with competitor mergers and acquisitions of point solutions to expand scope of care, 98point6 is developing our product and platform to meet these patient needs through a single platform (e.g., our recently launched fully integrated behavioral health offering). 


Our overarching strategy is to pair technology with employed physicians to create automated, evidence-based care pathways with additional integrations that connect patients with in-network providers and benefits at the appropriate time. Our roadmap demonstrates our commitment to maintaining high quality patient care, improving physician and patient experience and strengthening our ability to offer seamless, strategic connections to a patient’s entire suite of health resources.

  1. Traditional Telemedicine: 98point6 leads with text first but also offers video and voice if needed to ensure patients can access care in their preferred modality. Our 24/7 on-demand service and ability to integrate with a client’s full ecosystem of benefits means we meet patients where they are, leading to much higher engagement and improved patient outcomes. 98point6 is also differentiated from many traditional telemedicine providers in that our clinic is staffed by board-certified physicians who are employees of 98point6. 98point6 physicians must meet our stringent hiring practices, our NCQA-based credentialing standards and undergo extensive onboarding and ongoing training. 98point6 physicians play a critical role in our product and service design, meet our unique core values requirements and hold an equity position in the company.
  2.  Symptom Checkers: These solutions are not user-friendly and often create more worry for patients with a health concern. Symptom checkers also require additional steps to get care, creating more barriers to entry. With 98point6, accessing care from a board-certified physician who can diagnose, treat and prescribe is just as simple and affordable as Googling your symptoms. We leverage our UX design and research capabilities to deliver the highest usability bar helping ensure repeat use.
  3. Navigation Platforms: in most cases, for optimal outcomes, patients should start their care journey with a primary care provider. With 98point6 it's easy for patients to start a visit at any time and our physicians can quickly resolve their concern or navigate members to the most appropriate resources. We're not navigating to a specialist first based on the chief complaint, rather our physicians can intelligently determine whether a specialist visit is required.



Differentiators vs EHR Functionality:
  • CEP engages patients before they enter the system (Mile Zero) — EHR activates only once patients log into MyChart.
  • CEP is omnichannel and growth-oriented — EHR is single-channel and retention-only.
  • CEP surfaces and resolves deep journey barriers — Emmi just clarifies tasks.
  • CEP is custom, strategic and branded to your system — EHR is standardized and ubiquitous.
Differentiators vs Competitors:

The Difference

Provider Anchored, Patient Centered.

Provider-Anchored

Your brand. Your workflows. Your guardrails.

Brado AI’s CEP is a white-label platform configured to your health system — aligned with your clinical protocols, operational goals, and brand voice. Every interaction reflects your credibility and care philosophy.

Patient-Centered

Their journey. Their tensions. Their next step.

With decades of patient-journey expertise, Brado AI understands the questions, emotions, and decisions that shape care. CEP meets patients where they are — with empathy, relevance, and guidance from the provider they trust.

Where Others Fall Short

Big Tech intelligence platforms deliver scale and dialog but lack context and connection.

Healthcare infrastructure AI tools offer safety and structure but lack empathy and reach. 

Brado AI combines Big Tech’s intelligence and scale with healthcare’s safety and specificity.

Health Equity

Keywords

Images

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Videos

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Brado Insight Amplification.mp4

Downloads

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98point6 Digital Front Door Fact Sheet (1).pdf
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Brado Selected by CMS to Join the National Health Ecosystem Pledge.pdf

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